Welcome to JONES
Elevate Your Business with UsBest-in-Class Services for Manufacturers
From corporate relationship management and dealer-level sales calls to marketing campaigns with outstanding response rates and genuine, customer-first communications, Jones Sales & Marketing Group offers a complete agency experience.
Services offered include:
Strong relationships with distributor purchasing departments can be a game-changer for manufacturers. JONES has long-standing, healthy relationships with our customers’ purchasing departments.
Open and transparent communication has been a hallmark of JONES since our inception. By having honest, consistent conversations we are able to foster trust with distributors, understand their needs, and collaborate on growth strategies and problem resolution.
Our long-standing relationships in the independent hardware channel allow us to demonstrate reliability and commitment to mutual growth for both manufacturers and distributors. These valuable relationships often provide more negotiating leverage than what a manufacturer might have going at it alone.
Overall, our relationships with purchasing departments foster collaborative environments that benefit all parties. It enhances efficiency, drives innovation, and ultimately leads to greater success in achieving shared business objectives.
At Jones Sales & Marketing Group we often say, “we sell programs – not just products.” While we fully support manufacturers’ objectives to get products stocked in distributor warehouses, we understand the most effective avenue for distributor growth is building comprehensive retail programs that check all the boxes: assortments, rebates, promotions, competitive landscape referencing, sales forecasting, dealer market participation, marketing support, and many other factors that they are looking for.
Each brand, product line, and manufacturer has different goals and objectives. The experienced account management team at Jones Sales & Marketing Group can easily adapt our proven program development philosophies and strategies to meet any manufacturer’s needs.
We speak the language of our distributor customers. When you contract with Jones Sales & Marketing Group there is no loss of communication because of a misunderstanding of distributor programs, systems, or promotions. No one understands our customers’ idiosyncrasies better than we do.
JONES account managers coordinate on promotions and show programs months in advance to keep current with the distributors’ calendars. Often due as far as 6 months in advance, our customers’ promotional schedules can often be a challenge to manage. Due to our experience working within all purchasing departments and understanding all promotional vehicles, we are able to steer manufacturers when choosing the strongest programs and top-selling products to promote.
Since our founding in 2011, Jones Sales & Marketing Group has analyzed, configured, set, photographed, marketed and sold hundreds of custom planograms – most of which have been based off of distributor programs. After carefully analyzing distributor listings, velocity codes, market demands, and manufacturer objectives, items are chosen, set, and photographed in our state-of-the-art planogram design center.
Once professional photos have been taken, we enhance them digitally, and then utilize the images for marketing catalogs, sales flyers, and distributor conversion programs. When deemed necessary we will digitally create planogram schematics.
We’re confident the planogram design services provided by JONES are of the highest quality. We take great pride in presenting new assortments and opportunities to our customers!
The sophisticated email marketing system developed by Jones Sales & Marketing Group offers manufacturers a direct line of communication to dealers nationwide. As a complimentary service for manufacturers we represent, our marketing department manages all aspects of email campaigns from graphic design and content creation to targeted distribution lists and in-depth data reporting.
Utilizing decades of digital marketing experience, organically-grown contact lists, and a strategic distribution methodology, our marketing campaigns are so well received we have dealers asking for them before they are even on the calendar.
Each year, JONES email campaigns and other digital marketing efforts generate hundreds of thousands of dollars in sales for our manufacturer partners.
JONES sales reps make hundreds of retail sales calls every month. By utilizing our extensive contact database and relationships with distributor salespeople, we are superiorly effective at making a targeted approach to every sales call. From meeting preparation and initial engagement to building relationships and closing sales, our professionals in the field are beyond compare. With over 100 years combined experience, we know how to anticipate concerns, overcome objections, and provide solutions.
Jones Sales & Marketing Group understands wholly that any success anticipated at the distributor level is first impacted by the seeds of accomplishment we plant in each dealer’s store.
The highly skilled and responsive customer service reps at JONES provide many touchpoints for manufacturers. First, and likely most importantly, each order is walked through the order placement process, from getting credit approvals to following up with dealers with confirmations and shipment information.
We customize order preparation per manufacturer specifications; order entry portals, emailing, fillable forms, even faxing! We conservatively estimate that we process over 5,000 orders per year!
The entire order placement process developed at JONES is handled courteously and our experienced reps are very agile when facing questions or other obstacles.
Our customer service department acts as a single point of contact for all customer service needs – from damaged shipments and order shortages to inventory demands and product returns (and everything in between). Dealers, distributors, and manufacturers trust JONES reps to provide accurate, relevant information in a timely manner.
At dealer markets, we provide a concierge-type service for manufacturers by facilitating booth services, delivering forms and supplies, dispersing spiff money, tracking deliveries and coordinating outgoing freight. JONES would not represent top tier brands without our depth of customer service experience.
Driven by decades of industry experience, trust, collaboration, and mutual growth, JONES has developed outstanding reputations with distributor sales departments.
Relationships with distributor sales reps can significantly benefit manufacturers in several ways including understanding market dynamics, customer preference, regional trends, sales cycles, promotional strategies, and risk mitigation.
Distributor salespeople are often are first and best resource to get a new product or program off the ground. They know their dealers, the dealers’ customers, and local markets better than anyone. As we establish more product placement utilizing the distributor salespeople, the chances of getting more warehouse backed programs skyrockets.
Overall, strong relationships with distributor sales reps can lead to increased sales, better market insights, and more efficient operations for manufacturers. No one has stronger relationships with distributor salespeople than Jones Sales & Marketing Group.
Jones Sales & Marketing Group plays a vital role in supporting all levels of our manufacturers’ businesses. We work closely with sales, marketing, product development, and customer service departments to ensure alignment and cohesion when bringing a product or program to market. We adapt easily to each manufacturer’s unique company structure, responding quickly to industry changes and distributor needs.
As sales representatives, we actively seek new clients and expand customer bases driving sales and growth. We are masters at identifying opportunities to offer additional products and/or programs, increasing revenue from existing business.
When working with JONES, you have experienced marketing professionals able to effectively coordinate with manufacturer marketing departments. Our strategic marketing department utilizes extensive industry knowledge, latest technologies, data-driven decision making, and an omnichannel approach to seamlessly integrate online and offline marketing efforts, providing consistent and effective communication across all touchpoints.
We are focused on dealer feedback and market trends and we relay information we hear in the marketplace to product development teams, in an effort to help shape new product features and program improvements. When assisting in new product or program launches, we provide valuable insights into dealer reception and potential adjustments.
As we are the first point of contact for order placement and customer service issues, we are seasoned in quick and efficient communications and problem resolutions. Our customer service department provides ongoing support for dealers long after initial orders are placed in an effort to ensure their satisfaction and to build rapport with distributors and dealers.
The working calendar for Manufacturers’ Reps in the independent hardware and building materials industry revolves around dealer markets hosted by our distributor customers. No one values the importance of these events more than Jones Sales & Marketing Group. Due to our extensive channel experience, relationships with purchasing departments, technical ingenuity, marketing capabilities, and dealer-first customer service, when manufacturers attend their first event with JONES representation they see the difference right away!
We spend months strategizing and planning each manufacturer’s booth, hosting many meetings with sales, marketing, and customer service personnel, and creating sales targets and marketing collateral. Dealer markets are selling shows and the primary focuses of Jones Sales & Marketing Group are to design smart booth layouts and capitalize on all promotional opportunities to maximize sales.
Jones Sales & Marketing Group is the industry leader in sales collateral creation and maintains an outstanding reputation for creating first-class catalogs, brochures, and flyers for manufacturers. We greatly understand which messaging and calls-to-actions will garner the most response from dealers. Our marketing department utilizes decades of experience to create sales-focused, distributor-specific marketing materials that truly set the brands we represent apart from the competition.
From dealer market guides and assortment catalogs to promotional sales flyers and innovative order placement systems, we are continually pushing the envelope and developing new and differentiating methods to market products and programs to dealers nationwide.
The creative marketing department at Jones Sales & Marketing Group utilizes significant industry experience to create impactful marketing content, with limited involvement from manufacturers’ often preoccupied marketing departments. Highly-skilled in Adobe Creative Suite – among other software applications – content created by JONES is visually appealing, professional, sales-focused, and among the highest-quality produced in our industry.
Our graphic design abilities have contributed to hundreds of successful projects including email & digital marketing campaigns, booth design & strategy, print & digital advertisements, sales catalogs & promotional flyers, distributor-focused videos, and other print and digital media. The impact of our graphic design and photography services cannot be overstated.
Due to our long-standing relationships at the distributor level, JONES has access to competitive and market information otherwise unavailable to manufacturers. We do extensive market research for manufacturers to ensure they are competitive and are offering the best products and programs to the distributors and dealers they are marketing to.
Our account managers and field sales reps keep their ears to the ground and eyes ahead as they make corporate sales calls and retail store visits. We are frequently educating manufacturers about what we are hearing and seeing in these accounts, providing detailed information and professional advice on how market share can be gained.
Data reporting and analytics involves the collection, processing, and analysis of data to extract meaningful insights. This process helps manufacturers make informed decisions by transforming raw data into understandable reports and visualizations, identifying trends, measuring performance, and uncovering opportunities for growth.
Effective data reporting and analytics provided by Jones Sales & Marketing Group enables manufacturers to optimize strategies, enhance operations, and drive sales growth.